Americans conduct 22.7 billion online searches a month and worldwide, we type into a search box monthly 131 billion times. That’s 29 million searches per minute. It’s safe to say that we’ve become a searching culture.
Business leaders know that the world is changing. More customer research and transactions take place online now than ever before, and those numbers are only going to increase. Globally, the number of searches grew 46 percent in 2009.
Many professionals simply aren’t sure how to evolve their businesses to best take advantage of this changing landscape.
"Marketing in the Age of Google: Your Online Strategy IS Your Business Strategy" by Vanessa Fox
ReplyDelete